DUBLIN, Ireland--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/reports/c47076) has announced the addition of “Sweden Retail Banking: Industry Analysis” to their offering.

At the end of 2004, Sweden had altogether 126 banks (commercial banks, foreign banks, savings banks and co-operative banks). The number of joint stock banks and foreign banks has risen sharply since the early Nineties. The entry of niche banks and the conversion of savings banks into joint stock banks and foreign banks has contributed to this rise.

The setor is highly concentrated, with the “Big Four” commercial banks having a strong position in most segments of the financial market, and accounting for more than 80 percent of the total assets in the banking market.

Swedish banks are among the most advanced in the world in the provision of internet banking services and have a high proportion of online customers compared to banks in other parts of the globe.

Since the mid-1990s, Swedish banks have invested heavily in developing efficient, customer-friendly online banking services, as the number of Swedish homes with internet access has increased significantly.

This report examines the various aspects of the Swedish retail banking industry, along with an outlook for potential developments. Apart from studying the key drivers and critical issues in the industry, the report focuses on scanning the environment through a PEST analysis. It examines the competitive dynamics along with the industry supply chain within Porter’s Five Forces framework.

Additionally, the report contains a section on product pricing, as well as small and medium enterprises (SME) banking. An outlook for the sector has also been provided in the report.

Over the past decade, Sweden’s leading banks have evolved into financial groups with extensive international activities. This development is partly due to the fact that areas, such as life insurance, fund management and mortgage lending, have become an increasingly important part of the groups’ business activities, alongside traditional retail banking.

One of the key trends in the Swedish financial services market in recent years has been the increase in the number of customers carrying out their banking transactions via the internet or phone.

Cash still accounts for a very large part of total payment transactions in Sweden. The availability of cash has increased as a result of the growing number of ATMs. The bulk of non-cash payments are made through the giro system.

Topics Covered:

Market Dynamics
PEST Analysis
Michael Porter’s Five Force Analysis
Competitive Landscape
Product Pricing
SME Banking
Industry Outlook
Companies Mentioned:

Nordea
Swedbank
Handelsbanken
Skandinaviska Enskilda Banken (SEB)
FöreningsSparbanke
ICA Banken
SkandiaBanken
For more information visit http://www.researchandmarkets.com/reports/c47076

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