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Wells Fargo Launches Mobile Banking - Newest Way For Customers To Bank Anytime, Anywhere

by PR Newswire - Jul 24,2007

SAN FRANCISCO, July 24 /PRNewswire-FirstCall/ -- Wells Fargo & Company (NYSE: WFC - News) announced the launch today of Wells Fargo Mobile(SM), a browser- based mobile banking solution, available to all of its customers nationwide. With this new service, Wells Fargo allows its customers to access their Wells Fargo financial relationship through a web browser on their mobile device.

"With Wells Fargo Mobile service, customers can act immediately no matter where they are, whether they want to make sure they have enough money in their account or make a transfer between accounts," said Jim Smith, executive vice president and managing head of Wells Fargo's Internet Services Group.

"Our mobile banking solution was inspired by our customers. They helped us design this experience by participating in our pilot programs and providing valuable feedback," Smith added. "Customers' financial needs are time- sensitive and complex, and we considered this when we built our solution for mobile devices."

Once enrolled in Wells Fargo Mobile service, customers can do the following on any Web-enabled mobile device by accessing the mobile banking URL wf.com:

- check balances of their accounts including, checking and savings accounts, mortgage, home equity, brokerage, auto loan, student loan, and credit card accounts;


    - view transaction history;
    - transfer money between eligible Wells Fargo accounts

Wells Fargo's new mobile banking service has a number of practical uses:

- Shoppers can check their account balance in the checkout aisle. Consumers can shop stress-free knowing they have enough in their accounts.

- Travelers can check their account balance on-the-spot, rather than waiting to log in to online banking from their hotel rooms. People can stay current on their account activity while on-the-go.

- College students, who have grown up relying on their mobile phones, can conveniently monitor how much money they have in their accounts. This option can ease some of the anxiety of being away from home while managing their money for the first time.

The Wells Fargo Mobile software determines the specifications of the handheld device accessing the service, giving each customer the best possible experience for the hardware they're using at the time.

Wells Fargo Mobile transactions are covered by the Wells Fargo 100% Online Security Guarantee. Mobile banking sessions have the same layered security approach and technology as all sessions on wellsfargo.com. Wells Fargo was the first financial institution to introduce access to banking accounts on the Internet in 1995.

In May, Wells Fargo introduced its CEO Mobile(SM) service to a select group of customers, becoming the first major U.S. financial services company to offer mobile service for businesses. In addition, Wells Fargo is working with Visa USA to pilot consumer mobile payments leveraging Visa's payWave contactless technology.

---------------------------------------------------------------------------------------------

Source: Wells Fargo & Company

 

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Bank of America Launches Web Site to Explain Banking Processes and Arm Customers with Resources to Help Manage Their Finances by PR-Newswire posted on Nov 27,2007
Bank of America, SunTrust and Wells Fargo Win Barlow Research's Monarch Innovation Awards by PR-Newswire posted on Jan 24,2008
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