Post your Insurance &
Financial Headlines News,
Press Release Releases, Announcements & Blogs. Postings may be
submitted from insurance & financial professionals
and company sponsors.
Approved news will be seen on our home page, featured category
pages, syndicated news feeds and will also appear in our daily and
weekly e-mail newsletters, delivered to over 150,000 subscribers
each month.
Do
you have a story to tell about your agency?
Would you
like to feature your press release?
Do you have an industry related article that you would like syndicated
throughout the country?
Does someone in your agency deserve recognition?
Would you like to post articles about up coming events or
conventions?
Do you have a new insurance products or financial service that
agents should know about?
Do you have a blog that you would like syndicated to the insurance
industry?
Post Your Insurance & Financial Headlines News, Press Releases, Announcements & Blogs!
*
Available to Insurance &
Financial Professionals, Agents &
Brokers. Post
your
Insurance articles today!
1 FREE POSTING
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us a request to have your favorite insurance or financial industry related article posted to InsuranceHeadlines.com for FREE.
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started!
Options 1 -
$99.95 - Syndicate up to 3 articles:
Syndicate your Insurance & Financial Headlines News,
Press Releases, Announcements & Blogs for only $99.95/up to 3
articles. Your featured news will be syndicated to all of the
major search engines & news publications and will gain exposure on one of the industry's most
popular insurance news
websites. With a monthly audience of more than 250,000 insurance
professionals, Insurance Headlines.com truly offers a cost-effective way to get your word
to the industry masses. Click here to get
started!
Featured Press Releases get
broad Insurance Headline distribution:
One issue of our
weekly online newsletter, The Insurance Headlines Newsletter is emailed to more than
150,000 subscribers
5 day listing on the
Front Page of InsuranceHeadlines.com, visited by over 75,000 readers
each week
5 day listing in the
Featured Press Release section, found throughout Insurance headlines
One year listing in the
Insurance Headlines archives
Plus receive these
additional benefits:
Get your Insurance &
Financial Headlines News,
Press Releases, Announcements & Blogs listed on all of the major search engine, including Google,
Yahoo, MSN and Altavista (this alone is worth more than $99.95.)
Insurance Headlines
Pro Sponsor Articles are syndicated via Java Script & RSS
feeds to the world wide web from thousands of industry related
websites.
Ability to add your
copyrights & make unlimited copies
of your Insurance Headlines release articles.
Easily submit your
article releases for future posting to other industry sources.
Ability to login in
and view & edit your article in a WYSIWYG environment before
release.
If you are ready to
generate more results with your Insurance & Financial Headlines News,
Press Releases, Announcements & Blogs,
complete the form below & sign up today! All listings are subject to editorial approval. If
approved, your announcement will be posted within 24 hours of
receipt
It is the reporter's job to look for newsworthy items. By providing a good
press release you are helping the press to do their job while making money for
your own company. The media needs your press releases just as much as you need
publicity.
Top Eleven Tips for a Successful Submission
Focus on news relative to the
Insurance & Financial Industry
Always write your press release in third person. Any first person
commentary, such as testimonials or product reviews should only be in a quote
with the source listed.
Begin your press release with a short description of the news and then
provide the details about the company who announced the news. Do not do this
the other way around.
Be careful to base your press release on facts. Report the facts about
your product or service without fluff or hype. Let the reporter decide from
the facts that your business is special and newsworthy.
Use timely and new information related to current
insurance & financial industry events that affect your community, state or
nation.
When writing, remember who your audience is. Your audience is not your
just your customers. Your audience also includes insurance & financial
professionals, journalists and editors.
Make your release new, different, and interesting.
Do not tell everything. Your purpose should be to provide enough
information to generate interest and a follow-up from a reporter.
Provide as much contact information as possible: contact name, address,
phone, fax, email, website address, etc.
Proofread your press release over and over. Do not trust your spell check
software to do this for you. Have several individuals check your release
before submitting it.
You should have a link to your press releases at your website. Media may
often come to your website and pick up an old story rather than the new story
that drew them there in the first place. Also, the text helps with search
engine placement because it provides good food for the search engine spiders.
Be First
Get your press release issued early in the day, and get your story to the media
before your competitors. Keep in mind when writing your release that it is
always best to be first.
Be Unique
Your press release must be unique in order to stand out from hundreds of others.
Always look for the unique aspects about your business and write about these
first. Ask yourself, "What will catch the readers' attention?"
Be Focused
In order to be successful you must have a clear focus before you start writing.
What is the news and how can it benefit the reader and encourage them to take
immediate action? The more focused and newsworthy releases are more likely to be
published. A press release that contains a clear newsworthy focus or angle
stands a much better chance of being read and picked up by the media.
Be Persistent
Sending just one press release is not very likely to bring you a large amount of
publicity. You must approach the press with the concept of providing a solution
to their readers problems. Let them know that you are the expert on this
valuable information. Send that message repeatedly with different stories or
news over a period of time and you will be successful.
Have a Strong Hook
The "hook" is the who, what, when, where, how, and why found in the first or
opening paragraph. The hook must be a strong and concise summary of what your
release is about. The hook is a critical element to your success. You must let
the editor or reporter know why your news is important to their readers.
Have an Unforgettable Headline
It is essential that your headline be attention grabbing and unforgettable. The
editor must know that what you have to say is important to their readers by
reading the headline. Start your search for a good headline by reading headlines
of news similar to yours found in newspapers and magazines.
Powerful headlines have the following characteristics:
They arouse curiosity.
They pull you into the story.
They create emotional appeal.
They make the reader stop what they’re doing to read more.
They promise answers to a question or solutions to a problem.
They promise to reveal a secret or hard to find information.
The most common mistake is making your release sound like an
ad and not news. We understand that your primary goal is to sell a product or
service or bring attention to your organization, but you must provide news or
valuable information or your release will be ignored by the press.
Avoid doing the following ten things as they will cause your release to end
up in the recycling bin:
Avoid sending a release with no real news. News is what happens that is
different, new or unique otherwise it is not news.
Avoid using technical language that your audience will not understand.
Your press release should be easily understood by the lay person.
Avoid fluff and words or phases that make your press release sound like a
advertisement or excessive self promotion. Be careful not to mislead or
overstate. Only use words like exciting or fantastic to describe things other
than your product or business. Let journalists come to their own conclusion
that your product is amazing based on the facts that you have presented.
Avoid commenting on or providing news that is old and no longer news.
Avoid writing more than one or a maximum of two pages.
Avoid providing insufficient or wrong information. It is very important
that your release is complete, accurate and specific. If you are having an
event make sure you include all necessary dates. If it is an ongoing event,
let people know.
Avoid sending your release too late. Your release must be sent at least
two weeks before an event for newsletters. Send releases at least four months
in advance for major industry magazines.
Avoid omitting a contact name, address, phone number, email address, and
web site URL. You must let editors know who to call if they have questions.
Avoid subjects or headlines that are boring or confusing. Editors must be
able to figure out from the headline why readers should care about what you
have to say. Look at the headlines in magazines and newspapers to get ideas.
Avoid press releases that are obviously prejudiced or are negative about
another person or company. Even if you have all the facts and evidence to
support your negative claim against another, it is still a bad idea. This type
of letter belongs in the editorial section of a newspaper and not in a press
release.
